Fashion can define identity, character, heritage, it can tell a story without the use of words.
I get my inspiration from various artists, movies, books and from my family's tradition and heritage. This all shapes into clean, up to date and functional designs. Focusing on the user experience, materials and comfort.
My name is Shir Mishal, a fashion designer with a degree in computer science. Today's world is characterized by many fast changes and evolving technology, and as such we too need to evolve with it. I believe that the two worlds; Design and Technology, which may have once looked like distant ends, are merging today. Bringing the need for developers understanding design and designers talking code.
Combining the two worlds is my way of life, the foundation I lean on and how I see the future.

